Marijuana images in the form of hashtags have appeared all across the Internet over the past few months. Hashtags are short keyword phrases that serve as a short description for something, like # cannabis. This is the common practice used in social networking to allow people to connect with each other. Now with marijuana being legal in many states across the country, Hashtag marketing is seeing a surge in popularity.
There are several marijuana-related hashtags on various social media sites. An example is hashtag # Cannabus, which allows users to post pictures related to cannabis. Hashtag # dispensary is another popular hashtag, featuring images from marijuana shops and providers. Hashtag # Flower cannabis is another marijuana-relatedhashtag, with users posting pictures of buds. Other popular marijuana-related hashes include hashtag #bud, hashtag #gummi, hashtag #joints, and hashtag #budstick.
In addition to marijuana use, marijuana images are also widely posted on a variety of other topics on the Internet. One such marijuana image that has been making the rounds in recent weeks is a picture of what appears to be a bud with a crumbly white stick resting inside of it. The photo was posted on the Internet by user “iamnoflourish.” The caption under the photo reads, “A friend of mine has been smoking this baby weed… It’s 24 years old. We tried it out of curiosity and his coke head was rolling so hard he had to put it up his butt to let it out. He looked at me like I was the only retard on the planet who doesn’t smoke weed.”
Although the above illustration is certainly amusing, it is nevertheless a clear message about marijuana use. Marijuana is not viewed in a traditional plant-based form because of the significant negative public perception associated with it. This is why, when edibles begin to appear more frequently in advertisements, it is vitally important that we examine the real consequences of marijuana use in this ad.
An interesting study published recently in the peer-reviewed Journal of Nicotine and Tobacco Research revealed that marijuana-related hashtags and marijuana keyword phrases were common on popular social media websites. Specifically, the study looked at a sample of Twitter tweets and Facebook posts from a period of five months. A notable finding was that marijuana-related hashtags and keywords appeared more frequently on Twitter than other leading social networking sites. Additionally, marijuana-related posts were more frequent on Facebook than other forms of online community websites. The study authors then created a new study with a sample of keyword phrases from the marijuana keyword phrases and hashtags and conducted a similar online survey.
The key findings of this study were that marijuana-related keyword phrases and hashtags were found to be more frequent among Twitter users and Facebook users than other major online social network users. When analyzing this data, the researchers noted that users were specifically searching for marijuana-related products or services. Specifically, they were looking for marijuana edibles, marijuana beverages, or marijuana-related paraphernalia. This was further supported by the fact that marijuana was the top search term on Google, which is used by 90% of Internet users. Thus, it would appear that marijuana advertising is more popular than previously believed.
Another major finding from this study was that marijuana-related advertisements appeared more frequently than other types of advertisements, particularly those that appeared more frequently on Google. Interestingly, despite the increased frequency of marijuana-related advertisements appearing on Facebook, YouTube, and other popular social networking websites, users did not seem to equate these images with smoking marijuana. The researchers suggested that this lack of association may be due to the fact that marijuana use is not considered illegal in these locations. In addition, marijuana is only considered illegal in one state (California) whereas other states have various legalized marijuana industries.
This recent study is just one of many conducted on the impact of marijuana use and advertisements on the purchase of marijuana, both online and offline. Studies have indicated that marijuana use leads to increased rates of substance use disorders and regular trips to one’s drug rehabilitation clinic. Additionally, these studies have indicated that marijuana does not lead to the development of psychosis or schizophrenia. However, these studies do not directly connect marijuana use to any causal risk to either schizophrenic or affective disease.